September 20, 2016 5:00 pm
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The sender name and subject line are primary drivers of email open rates. Almost as important — if not more important — is the pre-header, ...
September 19, 2016 3:06 pm
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If you are handling the marketing for a small business, it can be a challenge to decide where review efforts should be spent.
September 19, 2016 2:01 pm
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It’s time to look at the new ecommerce books for fall 2016. There are titles on the entrepreneurial life, innovative financing, creative marketing, customer relationships, ...
September 19, 2016 2:01 pm
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An algorithm won't judge for personal taste, but there are some technical things you can do to make sure your content is deemed 'quality', not just to spider crawlers but also real human readers too.
September 18, 2016 2:19 pm
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In a 100-page whitepaper, YouTube has suggested dividing content marketing into three complementary types to help your business attract, engage, and retain an audience of ...
September 16, 2016 4:00 pm
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Google has begun experimenting with a cleaner, whiter, brighter user interface.
September 16, 2016 2:01 pm
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Keywords and topics are central to contextual relevance, a central ranking factor for search engines. In the wake of the changes to Google’s Keyword Planner, the ...
September 15, 2016 1:59 pm
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Here is a list of product releases and updates for mid-September from companies that offer services to online merchants. There are updates on shopping domains, ...
September 14, 2016 6:05 pm
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With a bit of data, online retailers can improve the way products are shared on Twitter, defining a specific image and description to be displayed ...
September 14, 2016 2:28 pm
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You’ve created a website for your business. You’ve set up your social media profiles, and you’ve even set up all your local business listings, such ...