Data breaches seem to be the norm these days, whether they are at Yahoo, Home Depot, or, more recently, Michigan State University. And ecommerce merchants are not immune. My firm ...
Email marketing is crucial for most ecommerce retailers during the all-important holiday shopping season. But misuse of email can irritate subscribers. It can spur unsubscribes and greatly reduce the overall ...
Animation can be a powerful tool to bring life to a website and engage visitors with background videos, traditional illustrations, parallax scrolling, cinemagraphs, and more. Here is a list of ...
When the holiday season peaks, some small and mid-sized ecommerce businesses often struggle to meet customer demand and customer expectations. While there are many factors that contribute to just how you ...
Google started experimenting with a mobile-first index two weeks ago, making the mobile ecommerce experience even more critical to natural search performance. Shopping is a core behavior for mobile users. Last ...
Often product suppliers will help small and mid-sized retail businesses pay for the cost of advertising and promotion. The thinking goes that when a retailer, like an online store, promotes ...
Ignoring concerns about their country’s slowing economy, Chinese shoppers spent a record amount of money in the 24-hour period on Nov. 11 known as Singles Day. Written numerically, 11.11 represents “bare ...
The holiday shopping season is here. Millions of consumers are looking for holiday deals. Preparing your marketing campaigns, such as social media ads and email promotions, is imperative. Beyond that, ...
Here is a list of recent ecommerce-related product releases and updates for mid-November. There are updates on fulfillment and distribution services, advertising networks and platforms, and buying products in virtual ...
Acquiring customers from social media channels has become easier in the last few years. Initially, a business’s presence on social media was beneficial mainly for branding and customer service. However, ...
