Most retailers change product prices infrequently . But larger companies, such as Amazon, Jet, and Sears, continually adjust prices in real time. Now smaller merchants can also benefit from real-time pricing and ...
Search engine optimization requires a unique blend of relevance and authority. Relevance is more easily mastered, but authority requires the community of people that is interested in the things you ...
Software solution providers are using templates and product data, such as brand name, price, and specifications, to automatically generate thousands of ecommerce product descriptions in practically no time. Ecommerce product descriptions ...
In “5 Ways to Draw Shoppers In, and Keep Them,” one of my posts last year, I addressed how you have about eight seconds to get an online shopper’s attention. ...
The problem that many marketers face is elevating the importance of SEO within their organizations.
Marketing professionals often ask me about email and data appends. Both can help grow email subscribers and improve the information about existing ones. In this article, I’ll describe how email ...
If you’re wondering what factors to consider as you build your SEO strategy for 2017, links are still the top-ranking factor for Google’s algorithm with content close behind. And high CTR is still at the core of the rankings pack as well
Ideas are cheap. But ideas can also help an ecommerce company improve its products and services. Often a merchant’s customers or partners are in the best position to provide such ...
Optimizing your ecommerce site for better rankings should be a top priority for any growth-focused business owner.
The increasing dominance of Amazon has many merchants scratching their heads, wondering how exactly to work with that company, and how that company will impact their own businesses. I recently spoke ...
