Author Archives for admin

13 New Social Media Tools for 2017

February 21, 2017 2:05 pm Published by Comments Off on 13 New Social Media Tools for 2017

Social media platforms and tools change quickly. Here is a list of new social media tools to try in 2017. There are tools to generate and curate content, launch and ...


Generic online box shifters are doomed

February 21, 2017 2:05 pm Published by Comments Off on Generic online box shifters are doomed

2017 is going to be a difficult year. Smaller ecommerce and brick-and-mortar retailers will be squeezed out by the bigger players. Amazon will continue its push to stock the most ...


What Are Chatbots and How Do They Work?

February 20, 2017 11:01 am Published by Comments Off on What Are Chatbots and How Do They Work?

Messaging chatbots may help businesses improve customer service, sell more, and earn more profit, thanks to a familiar interface and increasing customer interest. Consumers — your potential customers — use these ...


SEO How-to, Part 4: Keyword Research Concepts

February 17, 2017 3:07 pm Published by Comments Off on SEO How-to, Part 4: Keyword Research Concepts

Editor’s note: This post continues our weekly primer in SEO, touching on all of the foundational aspects. In the end, you’ll be able to practice SEO more confidently and converse ...


To Optimize Email Marketing, Test These 3 Elements

February 16, 2017 11:00 pm Published by Comments Off on To Optimize Email Marketing, Test These 3 Elements

One of the best things about email marketing is the ability to test elements in a campaign and quickly receive actionable data. Moreover, the results of email tests can apply ...


The psychology of search intent: Converting moments that matter

February 15, 2017 5:59 pm Published by Comments Off on The psychology of search intent: Converting moments that matter

Nineteen years ago, the company that is now called Alphabet Inc. launched Google Web Search, which would quickly become the most widely used internet search engine in the world.


For success on Amazon, sell your own brands

February 15, 2017 12:59 pm Published by Comments Off on For success on Amazon, sell your own brands

I have been selling on Amazon for many years. I have learned a few things about how to use the marketplace to expand and enhance my ecommerce efforts. In this ...


Using Triggered Emails for B2B Ecommerce

February 14, 2017 3:03 pm Published by Comments Off on Using Triggered Emails for B2B Ecommerce

Email marketing is a powerful tool, one that many B2B companies do not take advantage of. Triggered emails are a good way to get started.  They are event-driven, based on a customer’s ...