Author Archives for admin

7 Tips for Selling Products at Events, Shows

October 1, 2017 12:15 pm Published by Comments Off on 7 Tips for Selling Products at Events, Shows

When online sellers step out of the office or warehouse to set up shop at a sporting event, a fair, or a similar show, those businesses have a good opportunity to ...


SEO: Making Recommendations on Mockups

October 1, 2017 12:15 pm Published by Comments Off on SEO: Making Recommendations on Mockups

Mockups are a key part of creating new marketing campaigns and redesigning entire websites. As partners in the process of producing those new experiences, search-engine-optimization professionals should offer feedback at ...


Ecommerce Product Releases: September 17, 2017

October 1, 2017 12:15 pm Published by Comments Off on Ecommerce Product Releases: September 17, 2017

Here is a list of product releases and updates for mid-September from companies that offer services to online merchants. There are updates on advertising, productivity apps, payment solutions, and live ...


4 Pointers for Holiday Email Marketing in 2017

October 1, 2017 12:15 pm Published by Comments Off on 4 Pointers for Holiday Email Marketing in 2017

It’s September, which means now is the time to start thinking about your upcoming holiday email marketing. In this article, I’ll share four tips to maximize email effectiveness for the ...


12 New Ecommerce Books for Fall 2017

October 1, 2017 12:15 pm Published by Comments Off on 12 New Ecommerce Books for Fall 2017

Fall is here, and with it comes a new batch of ecommerce books. There are titles on podcasting, invention, global ecommerce, creating a brand message, and using data for success. I ...


Using MoSCoW Prioritization for Ecommerce Projects

October 1, 2017 12:15 pm Published by Comments Off on Using MoSCoW Prioritization for Ecommerce Projects

Ecommerce businesses, like all businesses, have tasks or jobs that need to be done. Organizing tasks into priorities may help ecommerce owners and managers improve how their companies operate and ...


Magento C.E.O. on Revamped Product Line; Digital Transformation

October 1, 2017 12:15 pm Published by Comments Off on Magento C.E.O. on Revamped Product Line; Digital Transformation

Magento, the ecommerce platform, launched in 2007, grew dramatically, and was acquired by eBay. When eBay divested PayPal in 2015, it also sold Magento, to a private equity firm. Magento’s ...


6 ways to optimize Amazon listings

October 1, 2017 12:15 pm Published by Comments Off on 6 ways to optimize Amazon listings

Amazon has a huge catalog of products from around the world. Consumers rely an Amazon’s site search to find those products. But it doesn’t mean they will find the best ...


From Shopping Cart to Ecommerce Platform and Back Again?

October 1, 2017 12:15 pm Published by Comments Off on From Shopping Cart to Ecommerce Platform and Back Again?

Ten or 15 years ago many of the companies selling goods and services online would have described their ecommerce software as a “shopping cart.” Now, changes in software development could ...