Magento C.E.O. on Revamped Product Line; Digital Transformation

October 1, 2017 12:15 pm
Magento, the ecommerce platform, launched in 2007, grew dramatically, and was acquired by eBay. When eBay divested PayPal in 2015, it additionally bought Magento, to a personal fairness agency. Magento’s ...
Google Search Console: What the latest updates mean for marketers

October 1, 2017 12:15 pm
Google Search Console has lengthy been a go-to platform for SEOs each day.
It supplies invaluable perception into how individuals are discovering our web sites, but in addition permits us to watch and resolve any points Google is having in accessing our content material.
Initially often known as Google Webmaster Instruments, Search Console has benefited from some vital upgrades over the previous decade
Ask an Expert: ‘For SEO, Better to Publish a New Blog Post, or Update an Existing One?’

October 1, 2017 12:15 pm
“Ask an Skilled” is an occasional function whereby we pose inquiries to ecommerce authorities. For this installment, we tackle the easiest way to optimize content material, reminiscent of weblog posts and ...
How to optimize featured snippets for voice search

October 1, 2017 12:15 pm
search engine optimization is an exceptionally quick-paced business, and typically retaining on prime of the newest updates and imminent modifications is usually a full-time job in itself.
One issue that's having an unprecedented impact on natural search is voice search. The mixture of a rise in cellular searches and the rise in voice assistants has meant that the best way during which individuals are
Using MoSCoW Prioritization for Ecommerce Projects

October 1, 2017 12:15 pm
Ecommerce companies, like all companies, have duties or jobs that have to be carried out. Organizing duties into priorities might assist ecommerce house owners and managers enhance how their corporations function and ...
3 Ways to Integrate Products You Sell with Content You Publish
October 1, 2017 12:15 pm
There's a delicate artwork to content material marketing, to stability the necessity to promote merchandise whereas providing viewers-centric, useful info.
The worth of that content material should take priority over brief-time period product ...
12 New Ecommerce Books for Fall 2017

October 1, 2017 12:15 pm
Fall is right here, and with it comes a brand new batch of ecommerce books. There are titles on podcasting, invention, international ecommerce, making a model message, and utilizing knowledge for fulfillment.
I ...
Optimizing Your Mobile Presence for Natural Search
October 1, 2017 12:15 pm
Google’s cellular-first index is coming in 2018. Search-outcome rankings in your desktop website will probably be based mostly on the alerts from the cellular model. Will you be prepared?
Extra individuals search Google ...
4 Pointers for Holiday Email Marketing in 2017

October 1, 2017 12:15 pm
It’s September, which suggests now's the time to start out desirous about your upcoming vacation e-mail marketing. On this article, I’ll share 4 tricks to maximize e-mail effectiveness for the ...
Miva C.E.O. on New Investment, Amazon, Ecommerce Outlook
October 1, 2017 12:15 pm
It’s been an eventful yr for Miva, the pioneering ecommerce platform. Its longtime president turned C.E.O. and the corporate raised $18 million of personal fairness, which is the primary such ...