March 14, 2016 4:24 pm To optimize your website for search engines, you need a variety of tools to monitor performance and discover opportunities. Fortunately, many of those tools are free.Here is a list of free search-engine-optimization tools. There are tools for keyword analysis, link checking and building, site testing, competitive review, and more. All of these tools are free, though some offer additional premium featur

March 14, 2016 4:24 pm Images and video help sell products. Textual content, though, is of the utmost importance. Visitors need to understand exactly what you?re asking them to buy, and they need to be talked with, not at.When writing product descriptions, make sure you’re conveying exactly why someone would want to buy certain items. Consider the problems an item solves, or the value it provides. This process takes an

March 14, 2016 4:24 pm Content enables consumers to find your pages in search results. But all of the compelling?content your team spends so much time planning, designing, writing, and developing could be invisible to searching consumers without optimizing it.Content optimization is simply editing textual content to include the concepts and keywords that searchers ask Google, Bing, and other search engines to find for them.E

March 14, 2016 4:24 pm Which?pages your site promotes as the most important is critical for search engine optimization. Remembering the details of past internal linking structures is impossible, unless you use the Wayback Machine for SEO time travel.For example, team members at iHerb probably remember very clearly that they launched a dramatic redesign in the spring of 2015. They might remember that the tabbed ?Best Selling?

March 14, 2016 4:24 pm Are you advertising in an expensive market? Is the cost per click for a top term too expensive? If you rely on leads for your business, there is a solution: Facebook Lead Ads. You?ll pay less for a click, and you?ll provide the customer with a better experience and interaction with your brand.Lead Ads is one of the newest ad products to roll out of the Facebook. Using Lead Ads, you create a form, which

March 14, 2016 4:24 pm My Wedding Decor has gradually evolved in the 10 months since I launched the site.Four weeks ago I made two simple changes that may have been responsible for increasing my sales.First, I changed the headline that appeared at the top of the site. The previous headline read: ?Buy and hire unique themed wedding decor you?d want for your own home.? Being an ex-housewares journalist, I aimed to appeal to co

March 14, 2016 4:24 pm The amount of time people spend on their smartphones is amazing. Americans reportedly spend 4.7 hours each day?on their smartphones?and they check social media accounts 17 times daily. That?s a lot of opportunity for ecommerce marketers to target mobile?consumers.?Pinterest can help reach them.Pinterest is growing at an astounding rate. In September 2015, Pinterest announced that it had 100 million act

March 14, 2016 4:24 pm As spring arrives, many online retailers find that they need to change products or product lines ??winter coats won?t sell as well in April or May. Last season?s fashions, innovations, and novelties are already being replaced, and if you need to keep cash flowing, these older items must go.Inventory management is one of the keys to online retail success. And good inventory management often?requires the

March 14, 2016 4:24 pm In August 2015, Rakuten Affiliate Network commissioned Forrester, the research company, to conduct a study on the factors driving growth in the affiliate industry.Forrester surveyed decision makers at 151 large U.S. advertisers (in excess of $200 million in annual revenue) and 151 large U.S. publishers (with traffic that ranks in the top 5,000). Forrester also conducted 10 interviews with advertisers a

March 14, 2016 4:24 pm Instagram is the social platform for visual content. For brands, Instagram can be a place to show off products, celebrate your culture, feature your community, and even make some sales.Here is a list of brands on Instagram. Some of the brands post their own content, while others feature images and videos from followers and contributors. Several of the brands offer feeds to purchase items from images.Ai