Author Archives for admin

SEO: AMP for Ecommerce

March 14, 2016 4:24 pm Published by Comments Off on SEO: AMP for Ecommerce

News on the mobile web is now four times faster, thanks to Google’s Accelerated Mobile Pages. AMP, as the project is known, is targeted at Google ...


How to Make Videos Accessible for Blind, Disabled Users

March 14, 2016 4:24 pm Published by Comments Off on How to Make Videos Accessible for Blind, Disabled Users

A video is a compelling option when you want to demonstrate a product or show off its features. But a video can cause accessibility challenges. ...


12 Brands that Use Instagram to Show Products, Share Culture

March 14, 2016 4:24 pm Published by Comments Off on 12 Brands that Use Instagram to Show Products, Share Culture

Instagram is the social platform for visual content. For brands, Instagram can be a place to show off products, celebrate your culture, feature your community, ...


Study: 3 Factors in Affiliate Marketing Will Drive Growth

March 14, 2016 4:24 pm Published by Comments Off on Study: 3 Factors in Affiliate Marketing Will Drive Growth

In August 2015, Rakuten Affiliate Network commissioned Forrester, the research company, to conduct a study on the factors driving growth in the affiliate industry. Forrester surveyed ...


5 Ecommerce Inventory Spring-cleaning Tips

March 14, 2016 4:24 pm Published by Comments Off on 5 Ecommerce Inventory Spring-cleaning Tips

As spring arrives, many online retailers find that they need to change products or product lines — winter coats won’t sell as well in April or ...


Using Pinterest Ads to Drive Ecommerce Sales, Reach Mobile Consumers

March 14, 2016 4:24 pm Published by Comments Off on Using Pinterest Ads to Drive Ecommerce Sales, Reach Mobile Consumers

The amount of time people spend on their smartphones is amazing. Americans reportedly spend 4.7 hours each day on their smartphones and they check social media accounts ...


Facebook ?Lead Ads? Good for Competitive Markets

March 14, 2016 4:24 pm Published by Comments Off on Facebook ?Lead Ads? Good for Competitive Markets

Are you advertising in an expensive market? Is the cost per click for a top term too expensive? If you rely on leads for your ...


SEO: Content Optimization Checklist

March 14, 2016 4:24 pm Published by Comments Off on SEO: Content Optimization Checklist

Content enables consumers to find your pages in search results. But all of the compelling content your team spends so much time planning, designing, writing, and ...


26 Free SEO Tools for Merchants

March 14, 2016 4:24 pm Published by Comments Off on 26 Free SEO Tools for Merchants

To optimize your website for search engines, you need a variety of tools to monitor performance and discover opportunities. Fortunately, many of those tools are ...


Developing a Content-marketing Editorial Calendar for Ecommerce

March 14, 2016 4:24 pm Published by Comments Off on Developing a Content-marketing Editorial Calendar for Ecommerce

A content-marketing editorial calendar is simply a list of what content your ecommerce business will publish. It includes where that content will be published and ...