Seasonal events which can deliver relatively short-term traffic spikes, need to be planned for from an SEO perspective.
Should ecommerce merchants direct their resources to finding new customers or marketing to existing ones? The answer, according to most experts, is that companies achieve better ...
In order to elevate its Google News feature to meet this standard, Google launched its newest component, the Local Source tag, on Monday, May 9.
Software and app portal softonic.com has been on the receiving end of a manual action from Google, meaning the site’s visibility has ... read more
Online retailers Hayneedle, Wayfair, HelloFresh, and many more are using direct mail marketing to acquire new customers for their ecommerce operations. Direct mail may be ...
A long, long time ago I was talking to Mike Grehan about search engine rankings. He used the term “the rich get ... read more
If an ecommerce storeowner were to focus on just one thing to increase sales, what should it be? While there are plenty of worthwhile features and ...
What is the goal in building links? Obviously links are the goal in link building. Right? Well, not exactly. Links are an ... read more
Structured data markup helps search engines identify product information and display that information in rich results, potentially increasing how many clicks the product page will ...
The digital travel market has grown rapidly over the last decade. Sales in Western Europe totalled $152 billion in 2015, with the worldwide ... read more
