Marketing Softpact

3 Easy (and Slightly Radical) Ways a Headline Can Spark Content Marketing

August 4, 2016 2:03 pm Professionally written headlines like this one from Men’s Health journal can encourage your content material marketing. Turn content material marketing creation on its proverbial head and generate nice content material marketing concepts from killer headlines with these straightforward tips. If you requested two skilled writers whether or not you need to write your headline earlier than or aft

A Brief Guide to Contrarian Ecommerce Marketing

July 31, 2016 1:00 pm Repeat clients are value extra they usually value much less to market to. But many ecommerce entrepreneurs concentrate on getting new clients fairly than service the purchasers they have already got. Image: Adobe. Search engine optimization, paid search promoting, and digital banner promoting are among the many hottest types of ecommerce marketing, however they is probably not the simplest for eac

Affiliate Marketing: Advanced Commission Structures

July 26, 2016 6:05 pm One of the primary questions retailers ask when launching an affiliate marketing channel is “what ought to my fee construction be?” My recommendation is to analysis what rivals and retailers in associated niches are paying. If you promote attire, for instance, look not simply at fee charges for competing attire websites, but in addition for retailers of cosmetics, equipment, and footwear. This p

For Content Marketing, Use History

July 25, 2016 6:00 pm MTV turns 35 in August 2016. Stories are partaking. People love listening to a properly-informed story. Just ask anybody who has ever binged watched a collection on Netflix, Hulu, or the History channel. For content material entrepreneurs, historical past (historic and trendy) offers an endless provide of tales. Engagement is a vital a part of content material marketing. In reality, content material

4 Ways Email Can Drive Other Marketing Channels

July 20, 2016 2:04 pm For ecommerce retailers, e mail has been an economical marketing car for years. Merchants sometimes think about e mail as a standalone marketing device. But e-mail can enhance different marketing channels, as nicely. In this text, I’ll discover how e-mail can drive junk mail, show advertisements, social media, and paid search. Direct Mail Contributor Armando Roggio just lately wrote an infor

Using Pokémon Go to Entice Shoppers to Local Businesses

July 19, 2016 2:32 pm On July S and seven, 2016, Niantic and Nintendo started rolling out a brand new augmented actuality app referred to as Pokémon Go. Within a couple of days it was successful. Kids and adults nationwide started downloading and enjoying this new scavenger hunt-like recreation. It’s so common that individuals are typically crowding parks and different places, chasing their favourite Pokémon char

Order Confirmation Emails Can Build Loyalty, Sell More

July 18, 2016 1:02 pm Order affirmation emails not solely talk information a few current order, but in addition can convey respect, belief, and encourage further gross sales. Image: Listrak. Shoppers love order affirmation emails. They open them repeatedly, click on on hyperlinks, and provides them precedence within the inbox. In reality, affirmation emails might assist on-line retailers to earn belief and extra enterpri

5 Content Marketing Ideas for August 2016

July 13, 2016 1:01 pm The 2016 Summer Olympic Games can be an excellent supply for content material marketing subjects in August 2016. The 2016 Summer Olympic Games, the again-to-faculty season, a few bugs, and historical past can gasoline your August 2016 content material marketing creativity. Content marketing is a strong technique whereby companies create, publish, and distribute content material with the categorical

5 Strategies to Activate (High-producing) Affiliates

June 27, 2016 7:04 pm When evaluating the efficiency of an affiliate marketing program, keep away from measuring success by what number of associates are enrolled. Instead, measure what number of of them are literally driving visitors. I have seen affiliate managers boast of getting H,000 associates. But I all the time need to ask, “How lots of these associates are persistently producing clicks?” In my expertise, a g

6 Ecommerce Email Marketing Campaigns for Q3 2016

June 26, 2016 2:07 pm The third quarter of 2016 holds a number of alternatives for efficient ecommerce e-mail campaigns. For instance, begin a birthday promotion marketing campaign in Q3 that can be utilized all yr. Email marketing campaigns round holidays and seasons might help to drive ecommerce gross sales within the third quarter of 2016. Email marketing stays one of the potent instruments obtainable to on-line retai