Blog Softpact

13 Free Tools to Test Website Speed

January 30, 2017 2:01 pm Regularly testing the velocity of your website is an effective method to catch bottlenecks and enhance the expertise of tourists. Here is an inventory of free instruments to check web sites. There are each easy and superior instruments to check web page velocity, search engine marketing, and cellular browser efficiency. Measure your website or

3 early mistakes in building my business

January 29, 2017 4:00 pm When I speak to entrepreneurs who've a “aspect hustle” — a aspect enterprise to their full-time employment — many occasions they ask when to go away their “protected” job and focus completely on their sideline. Last month I chronicled the way it occurred for me. In this submit, I’ll describe the three big errors I made within

The challenge of setting up a second website

January 29, 2017 5:00 am There have to be many companies that launch with a selected buyer goal market in thoughts, after which obtain orders from fairly totally different teams. When I launched My Wedding Aécor in April 2015, I thought solely of promoting wedding ceremony decorations to couples. I described this a number of months in the past, in “Wedding renta

SEO How-to, Part 1: Why Do You Need It?

January 27, 2017 5:00 pm Editor’s observe: This publish begins a weekly primer in search engine marketing, with the aim of pertaining to all the foundational elements. At the top, you’ll have the ability to follow search engine optimisation extra confidently and converse with others relating to essential web optimization challenges and alternatives. Search engine

Using Amazon to build an ecommerce brand

January 27, 2017 3:03 pm I love Amazon, each as a shopper and as a vendor. There isn’t a simpler place to launch a model and study shopper conduct than the Amazon market. In this submit, I’m going to chop to the chase and inform you why you'll like it, too, particularly in case you are a budding Amazon entrepreneur. Let me preface by saying that I don’t promote a

5 Reasons to Offer Ecommerce Subscriptions

January 26, 2017 2:04 pm The ecommerce subscription mannequin provides retailers a number of operational advantages, together with comparatively higher marketing outcomes, larger buyer retention charges, improved margins, straightforward stock administration, and cheaper delivery. Subscription ecommerce companies take many various varieties and serve many various niche

Using Caching (and Hardware) to Improve Page Speed

January 25, 2017 4:08 pm In “3 Backend Fixes to Increase Page Speed,” my article final month, I defined that caching might be utilized to many areas of an ecommerce website. In this publish, I’ll clarify every of the first ranges. To perceive the degrees of caching, consider an onion. There’s the outermost layer that you could see immediately. P

13 Chatbots on Facebook Messenger, for Merchants

January 24, 2017 10:00 am Since the launch of Facebook’s Messenger platform final April, over 34,000 chatbots have been written, utilizing simulated texting and chat interfaces to work together with customers. Chatbots don’t require customers to put in something. Chatbots are easier and cheaper to develop than native apps. And now chatbots have the power to simp

Five common mistakes small businesses make with their online presence

January 23, 2017 12:08 pm Please word, that is content material written in affiliation with Single Platform. All small companies have to know methods to create a constant on-line presence. fifty four% of small companies presently have a website, however this isn’t almost sufficient if you wish to create an efficient net presence with a view to strategy potential clients. Often small enterprise house owners can really feel ove

8 Ways to Encourage Ecommerce Customer Loyalty in 2017

January 23, 2017 8:59 am Loyal, repeat clients increase an ecommerce firm’s backside line with out requiring costly marketing campaigns or intensive customer support. Repeat clients convert at a better price than first time consumers. Repeat clients are likely to spend extra on every order than new clients, and repeat clients could also be usually extra glad with