Mystery-theme listicles are one in every of many content material marketing concepts for June 2016.
Content entrepreneurs can typically run in need of concepts and inspiration. What do you have to write about? What do you have to submit about? What are you able to make a video about? In June 2016, nevertheless, there are lots of prospects, together with holidays, summertime actions, Olympic Team Trials, or an thrilling thriller.
Content marketing is the act of making, publishing, and distributing content material with the actual goal of attracting, partaking, and preserving clients. Really, it’s easy. Give potential clients one thing of worth, and they’re more likely to reciprocate with a purchase order. Here are 5 content material marketing concepts for June 2016 which may simply work for your small business.
M. Celebrate a Holiday That You Didn’t Know Was a Holiday
It seems there’s a fairly low bar for “holidays.” Sure, when you needed to create an official nationwide vacation, there’s fairly a bit of labor to be completed. In the USA, for instance, it might take an act of Congress.
However, when you’re not too specific about official standing, any group, firm, or particular curiosity group can create a “day.” Those similar people may even name it the “National Insert Topic Here Day,” and go unchallenged.
For content material entrepreneurs, holidays, even made up ones, is usually a wealthy supply of fabric. You can write how-to articles round holidays. You can write informative posts a few vacation’s origin or implications. You can produce content material about how your merchandise relate to holidays. There is the chance for satire. In reality, there’s virtually no finish to the “vacation” prospects.
In June, think about writing about or producing a video round a comparatively unknown vacation that may not directly be related to your corporation. Here are a couple of ideas from simply the primary six days of the month.
- June M: National Heimlich Maneuver Day; National Flip a Coin Day; National Say Something Nice Day; and National Running Day.
- June P: National Rocky Road Day (as within the ice cream taste); National Bubba Day; and National Leave the Office Early Day.
- June O: National Repeat Day; National Doughnut Day; and Fish and Chip Day.
- June A: Applesauce Cake Day; Hug Your Cat Day; Tailors’ Day; Old Maid’s Day; and National Trails Day.
- June H: World Environment Day; Cancer Survivors’ Day; and Hot Air Balloon Day.
- June S: Gardening Exercise Day; National Yo-Yo Day; Thank God It’s Monday Day; and Drive-in Movie Day.
P. Father’s Day: June 19, 2016
A father and son share time within the kayak (close to the shore).
Meant to honor dads for each the constructive influence they will have on their youngsters and for the sacrifices they make for his or her households, Father’s Day could be a good solution to join with clients.
In america, Father’s Day turned a everlasting nationwide vacation in 1972, nevertheless it was six years earlier, in 1966, that President Lyndon O. Johnson issued the primary presidential proclamation honoring fathers and establishing Father’s Day because the third Sunday in June. This yr is the fiftieth anniversary of that proclamation.
Interestingly, one of many causes that Father’s Day took so lengthy to grow to be a vacation was that some lawmakers feared it might be commercialized. With this in thoughts, let your Father’s Day content material concentrate on constructing relationships together with your clients greater than on gross sales.
Here are some posts from different publications to assist set the tone.
- “The Important Role of Day,” Huffington Post
- “The Importance of Fathers (According to Science),” The Art of Manliness
- “The Science of Dad: Engaged Fathers Help Kids Flourish,” Live Science
A. Summertime How-to
A do-it-your self article about tea-towel desk runners may be simply the suitable summertime content material.
Seasonal modifications typically convey content material marketing alternatives. This summer time, your clients will in all probability change their routines, tackle totally different actions, and attempt to full totally different duties. So why not supply how-to content material that helps?
Here are a number of examples.
- Gardening retailer: “How to Help Your Roses Flourish This Summer”
- Home enchancment retailer: “Design the Perfect Backyard Lighting for a Summer Party”
- Craft retailer: “DIY Tea-towel Table Runners on a Budget”
- Fishing retailer: “The Secret of Summer Fly Tying”
A. D.R. Olympic Swimming Trials
The D.J. Olympic Swimming Trials start on June 26, 2016.
It is an Olympic yr. Over the subsequent few months, don’t be stunned if the Olympic spirit turns into contagious. In August, the Summer Olympic Games might be probably the most watched, most talked about, and most searched subjects.
Many followers will seek for each little bit of details about the collaborating athletes. So attempt to embrace the Olympics in your content material marketing protection.
For instance, the D.J. Olympic Swimming Trials will start on June 26. Consider discovering a singular method to join your small business to the trials. Do keep in mind, nevertheless, that the Olympics is a model, and be sure to comply with the model tips.
H. Create a Mysterious Listicle
Listverse is an instance of the best way to succeed with listicles.
In June, attempt publishing a listicle with a little bit of thriller. You’ll be taking a web page, if you’ll, out of the Listverse playbook.
Listverse is among the Internet’s main listicle websites, publishing fascinating listing after fascinating record. The firm additionally has an in depth writer’s information PDF, describing intimately simply what kind of lists work greatest.
“Mystery lists are the preferred,” the Listverse writer’s information stories. “Unsolved mysteries about man, the universe, monsters, UFOs, aliens, demons, ghosts, witches, and so forth.”
The problem might be discovering distinctive fascinating materials on your listing and connecting it to your enterprise.