Blog Softpact

How to Protect against Scraping of Prices, SKUs

August 15, 2016 9:00 am Many ecommerce retailers supply a considerable variety of SKUs via their shops. Inputting these SKUs right into a database is usually a time and labor intensive course of. It may also be extremely pricey. Moreover, ecommerce storeowners spend a considerable period of time making certain that the merchandise represented by these SKUs seem in an eye catching and practical method on their web sites. Th

Ecommerce in Brazil Growing Despite Economic Crisis

ecommerce-in-brazil
August 14, 2016 2:12 pm “Fashion” is the main ecommerce class in Brazil, comprising 33 % of general gross sales. It is adopted by “House and ornament” at 19 %, and “Computing merchandise” at 12 %. Source: W-Commerce Brasil and Sebrae. An financial and political disaster has hit Brazil throughout the previous few years. Because of rising unemployment and excessive inflation, Brazilian sho

Five absolutely vital elements for mobile SEO success

five-absolutely-vital
August 12, 2016 6:10 pm Is your website cellular-pleasant? 2016 marks the primary yr that cellular visitors surpassed desktop visitors, but many companies have nonetheless uncared for to take cellular units under consideration. Their web sites aren’t optimized for cellular search, and easily don’t look good on telephones and tablets. Not solely does this trigger annoyed customers to go away the location, it’s an enormo

SEO: How to Maximize the Long Tail

seo-how-to
August 12, 2016 2:56 pm Ecommerce websites are naturally suited to focus on the lengthy tail of natural search efficiency. How you optimize your website determines how lengthy its tail might be. The lengthy tail of marketing additionally applies to search engine optimization. Image: Longtail.com. The lengthy tail of search refers to writer Chris Anderson’s idea present in his guide, The Long Tail: Why the Future of Busin

How to Encourage Reviews of Your Local Business

how-to-encourage
August 11, 2016 4:02 pm Consumers that search on Google for “Plano air con restore,” for instance, will obtain outcomes just like these. Businesses with evaluations stand out by way of the yellow stars. When it comes search engine outcomes for native companies, one of many main elements that affect searchers is the quantity and high quality of critiques. A restaurant itemizing with a restricted variety of e

55% don’t recognise paid ads in Google SERPS: stats

55-dont-recognise
August 11, 2016 2:06 pm fifty five% of searchers don’t know which hyperlinks within the SERPs are PPC advertisements, in line with a brand new survey.  I coated this matter again in April, utilizing knowledge from an Ofcom report which discovered that as much as 50% of customers proven a SERP screenshot couldn't determine paid advertisements. The article additionally talked about knowledge from Varn, which discovered t

11 SEO myths to forget in 2016

11-seo-myths
August 11, 2016 10:59 am You could also be stunned at how widespread some search engine optimisation myths nonetheless are in 2016, so it’s undoubtedly time to go away them behind. Whether you’re an professional or a newbie at search engine optimization, it’s all the time helpful to compile all of the myths you examine, so you possibly can work out for your self those you truly must be fearful about. What would you

Ecommerce in Israel: Cross Border Shopping Dominates

ecommerce-in-israel
August 10, 2016 5:13 pm Israeli shoppers search reasonably priced items from overseas corporations. Shufersal Yashir, the digital department of the most important grocery store chain in Israel., is the most important home ecommerce website when it comes to guests. Virtually all shoppers in Israel converse and skim English. With a inhabitants of H.P million, Israel might not look like a very profitable ecommerce market. How

Integrate Social Channels to Increase Conversions

integrate-social-channels
August 10, 2016 11:59 am Facebook is steadily turning into a go-to platform for locating merchandise on-line. That’s as a result of the social community reaches greater than eighty % of Internet customers, even when they primarily use Facebook to attach with household. By higher integrating social media together with your on-line retailer, you possibly can achieve extra gross sales and construct a extra loyal viewers. He