Blog Softpact

How to Identify a Competitor’s IP Address

November 7, 2016 3:04 pm In “How to Spy on Your PPC Competitors,” my publish in August, I addressed going to “stealth mode” by excluding your rivals’ IP addresses in Google AdWords and different pay-per-click on platforms. This prevents rivals from seeing your PPC advertisements. Not solely does that hold rivals from seeing what you’re as much as, n

Guide to Google ranking factors – Part 10: backlinks

November 7, 2016 2:04 pm Last week we revealed the ninth instalment of our full information to Google rating elements. It targeting outbound hyperlinks and the way and why these have an effect on your website’s rating. This week, we deal with backlinks. What is a backlink? A backlink is hyperlink from a 3rd get together website, again to your personal. These may also be referred to as ‘inbound’ or ‘incoming’ hyperlin

14 New WordPress Business Themes for 2016

November 7, 2016 2:04 pm There is a continuing stream of latest WordPress themes to construct seemingly any sort of enterprise website or ecommerce retailer. Use a theme to launch a enterprise website shortly, with out ...

SEO: To Drive Shoppers, Let the Bots In

November 6, 2016 3:01 pm We depend on search engines like google to drive buyers to our websites to buy our merchandise. Before the patrons can come, nevertheless, you need to let the bots in. It sounds extra like science fiction than marketing, however all the things in pure search relies upon upon search engines like google and yahoo’ algorithms and their bots’ p

8 Ways to Harness Holiday Conversions

November 4, 2016 5:07 pm The vacation buying season is already right here. If you've ignored most of the urges over the previous few months, prepare. There are some things you are able to do to assist reap the advantages of what's to be probably the most profitable yr ever for ecommerce. Last yr I talked about issues you must examine to be prepared for Black Friday and

If Your Ecommerce Business Fails, Consider These 4 Things

November 4, 2016 8:03 am Not each on-line retailer is a hit. In reality, many specialists consider that the majority ecommerce companies will fail. But failure is just not the top for an entrepreneur. It is, as an alternative, a lesson and even a chance to start out a brand new, higher enterprise. When your on-line retailer fails, when gross sales are nonexistent and i

Does B2B Ecommerce Eliminate Sales Teams?

November 3, 2016 3:00 pm The success of many B2B corporations was constructed via a robust gross sales staff. B2B house owners and managers typically resist ecommerce as a result of they see it as competing with their salespeople. After all, B2B corporations emphasize the interplay of salespersons with clients. But the B2B market is radically altering. Increasingly, en

Guide to Google ranking factors – Part 9: outbound links

November 2, 2016 3:03 pm Last week we revealed the eighth instalment of our full information to Google rating elements. It targeting inner hyperlinks, in addition to the easiest way to make use of anchor textual content and hub web page or class optimisation. This week, outbound hyperlinks! M) An outbound hyperlink is a ‘vote of confidence’ to the location you’re linking to, and you'll be passing alongside a few of your

5 Ecommerce Site Design Trends for 2017

November 2, 2016 2:12 pm In 2017, ecommerce web sites will actually be cellular web sites. Designers might start to think about the location design as cellular and adapt that design to bigger laptop computer and desktop screens. We may additionally anticipate Google’s “Material Design,” which was constructed for cellular, to develop in affect. Website