March 14, 2016 4:24 pm Ecommerce merchants often struggle with content-marketing ideas. But there are many sources of inspiration. For example, a t-shirt retailer could note a t-shirt in a movie. This “Warning Offensive” t-shirt, from the movie Lockout, could spark the idea for an article about t-shirts from science fiction movies.A content-marketing editorial calendar is simply a list of what content your ecomme

March 14, 2016 4:24 pm In March content marketers should have plenty of options, thanks to holidays like St. Patrick?s Day, Ask a Question Day, Pi Day, and the onset of spring and everything it brings with it.Content marketing is the act of creating, publishing, and distributing content like articles, posts, and videos with the express aim of attracting, engaging, and retaining customers. Often content marketing focuses on c

March 14, 2016 4:22 pm Mother’s Day celebrates motherhood and the powerful influence mothers have on our lives and our society. It is one of many occasions during the second quarter of 2016 that offer email marketing opportunities.The months of April, May, and June are full of email marketing possibilities centered on traditional retail events like April Fools’ Day, Mother?s Day, and the beginning of summer.In th