Building an Ecommerce Business, Part 9: YouTube Tactics

Building an Ecommerce Business, Part 9: YouTube Tactics

January 3, 2019 5:00 pm

Producing high quality movies is immensely troublesome. Many ecommerce companies spend giant quantities of cash producing video content material that few shoppers watch. However with the fitting mindset and technique, viewers will interact together with your movies. YouTube might turn into a profitable channel for your small business.

I'm the founding father of Beardbrand, an Austin, Texas-based mostly ecommerce enterprise that focuses on beard care and males’s grooming. That is episode 9 in my collection on constructing an ecommerce enterprise from the bottom up. The earlier installments are:

  • “Half 1: Selecting Companions,”
  • “Half 2: Choosing Platforms,”
  • “Half three: Early Days,”
  • “Half four: Copywriting Issues,”
  • “Half 5: Paid Acquisition,”
  • “Half 6: Hiring Staff,“
  • “Half 7: Delivery and Achievement,”
  • “Half eight: Buyer Service.”

For this interview, I spoke with Sven Raphael Schneider, founding father of two companies associated to males’s style: Gentleman’s Gazette (an internet journal) and Fort Belvedere (clothes and niknaks). We mentioned his firm’s origins and the methods he has used to draw hundreds of thousands of views on its YouTube channel.


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